011 Project in Morocco
ABOUT THIS PROJECT
The shoot was created for a fashion brand campaign at a remote five-star location, where reaching the setting required time, planning, and flexibility.
Weather conditions changed constantly, and the day we arrived there was almost no sun, followed by a short window of clear light before the rain returned.
Working in these conditions meant adapting quickly, staying precise with timing, and making the most of the atmosphere to present the selected outfits in a clean and controlled way, while keeping the experience comfortable and focused throughout the session.
❋ LOCATIONMission Impossible 5, Marrakech❋ THEMEDesert minimalism with high-fashion contrast
HOW INTERNATIONAL CAMPAIGNS WORK WITH ME -
10 Questions — answered
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Each project starts with understanding the intention behind the shoot. From there, me and my team develop the visual direction and build the production around it — location, logistics, crew, timing, and overall flow. The goal is to keep the process clear, focused, and well-prepared.
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Yes, I regularly work internationally and adapt each shoot to the place and its conditions.
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Ideally a few weeks in advance, depending on the scale. This allows enough time to develop the concept and organise the details properly.
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Yes, I often support with location ideas based on the visual direction of the shoot and what fits best.
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Now all that's left to do is pack your bags and get excited for your new adventure.
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Styling is an essential part of the process and has a strong impact on the final result. I always encourage working with a stylist, as it helps elevate the shoot and allows you to feel like the best version of yourself. I can support in organising this or collaborate with a stylist to ensure everything feels aligned and well prepared.
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I work with both private clients and brands, mainly in fashion, lifestyle, and personal work.
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I stay flexible and adjust quickly. Preparation is important, but being able to adapt in the moment is what keeps the shoot moving.
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Yes, multiple looks and concepts can be created within one trip, as long as they are developed with a clear story, identity, and structure. This ensures the final result feels cohesive, intentional, and aligned rather than fragmented.
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A clear idea of what they want to create. From there, I guide the process and shape it into something defined and cohesive.